BUBLY® BRAND EXTENSION

In early 2019, Bubly launched its first line of fun fizzy flavors to the rising sparkling water category. With the roaring fan traction, Bubly launches it’s second line of flavors to add to its fan favorited line up.

Say Haayy to Bubly Sparkling Water!

Completed while working at PepsiCo.

 
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Was responsible for developing flavor color palettes and smiles for all six new Bubly flavors as an extension of the eight already in market.

Flavor Smile Exploration
Challenged to illustrate faces that visually represent each fruity flavor.